Privacy Policy.
Tokyo Naturals (“Tokyo Naturals”, “we”, “our”, or “us”) is the data controller, which means we are responsible for and control the processing of your personal data.
This policy sets out the principles governing our use of your personal data and applies whether you contact us through our website, by email, at an event, or through any other communication channel.
We respect your privacy and take it very seriously. Please read this policy carefully as it contains important information on:
the personal data we collect about you;
what we do with your information; and
who your information might be shared with.
Our website may contain links to other websites. We are not responsible for the privacy policies, data protection practices, or content of those external sites. Please ensure you read their own policies before sharing any personal data.
Information We May Collect
1. Website
We collect personal data about you when you contact us or submit information through our website.
This may include:
Name
Email address
Telephone number
Company name (if applicable)
Product interest or inquiry details
Any other information you voluntarily provide
We also collect anonymous data (via cookies or analytics tools) about how visitors use our website to improve content and performance.
2. Trade Shows and Events
If you visit a Tokyo Naturals booth or attend an event we host or sponsor, we may collect personal data directly from you or from event organizers.
This may include your name, email, phone number, company, and industry information.
3. Customer and Supplier Contacts
If you interact with our customer support, suppliers, or business partners, we may collect your name, contact details, and company information to manage our relationship and respond to inquiries.
4. Promotions and Marketing
If you subscribe to our newsletter, promotions, or campaigns, we collect your contact details (such as email address) and your preferences regarding receiving marketing communications.
How We Use Your Information
In this section, we describe how and why we process your personal information and the lawful basis for doing so.
Website
We use your personal data:
To respond to your inquiries or provide requested information (Lawful basis: legitimate business interests and performance of contractual obligations)
To improve our website and its user experience (Lawful basis: consent and legitimate interests)
To maintain security and prevent fraud (Lawful basis: legitimate interests)
Trade Shows and Events
We use your information for follow-up contact, customer service, or any purpose communicated at the event.
(Lawful basis: legitimate business interests)
Customer and Supplier Contacts
We process your data to perform contractual obligations, manage our business relationship, and communicate necessary updates.
(Lawful basis: necessity for contract performance and legitimate interests)
Promotions and Direct Marketing
If you participate in a promotion or subscribe to updates, we will use your data to manage that promotion or send you relevant communications.
We will only send marketing emails if you have opted in or if permissible under local law.
(Lawful basis: consent)
Who We Share Your Information With
We may share your personal data only as necessary with trusted third parties that provide services on our behalf, such as:
Website hosting and analytics providers
Email distribution and marketing platforms
Logistics and fulfillment partners
All third parties are required by contract to keep your information secure and use it only as instructed by Tokyo Naturals.
We do not sell or trade your personal data.
How Long We Keep Your Personal Data
We retain your information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law.
If you would like details about our data retention periods, please contact us at info@tokyonaturals.com.
Our Approach to Information Security
Tokyo Naturals takes appropriate technical and organizational measures to protect your data.
Only authorized personnel have access to your personal information, and all employees and contractors receive privacy and security training.
While we take every reasonable precaution to safeguard your data, transmission of information over the internet carries inherent risks. You acknowledge this and agree that we are not responsible for any breach of security unless caused by our negligence or willful misconduct.
Transfers of Your Information
Your personal data may be processed in Japan or other countries where Tokyo Naturals or its service providers operate.
If your data is transferred internationally, we ensure it is handled in accordance with applicable data protection standards and safeguarded appropriately.
Your Rights
Under the Act on the Protection of Personal Information (APPI) and other applicable regulations, you have the following rights:
Right of Access: Request what information we hold about you and how it is used.
Right to Correction: Ask us to correct or update inaccurate or incomplete data.
Right to Erasure: Request deletion of your personal data where it is no longer necessary or processed unlawfully.
Right to Object: Object to certain types of processing, such as direct marketing.
Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.
To exercise these rights, please contact us at info@tokyonaturals.com.
We will respond in accordance with applicable data protection laws.
Cookies and Tracking
Use of Cookies
A cookie is a small text file placed on your device when you visit our website.
We use cookies to:
Recognize you on return visits
Improve site performance and personalize your experience
Conduct research and analytics to enhance our services
Remember your preferences
Help tailor marketing and advertising
You can disable cookies in your browser settings, but some parts of the website may not function properly.
For more information, please review our Cookie Policy.
Contact Details
If you have any questions about this policy, need further information, or wish to make a complaint, please contact us at:
📧 info@tokyonaturals.com
Tokyo Naturals
Narita, Chiba, Japan
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect legal or business developments.
Please review this page occasionally to ensure you are aware of the most recent version.
The latest revision date will always be displayed at the top of this document.
Last Update: 25th of March 2023